Focused on Driving High Quality Leads to Your Dealership Seventy Five percent of consumers looking for a car dealer use a search engine to find the dealer and nearly nine out of ten new automotive buyers use a search engine to find a car.  If your website is not ranking in the search engines, you are missing out on potential customers who are searching for you. XIGroup's goal is to help you acquire new customers, expand your reach and brand your dealership by combining the search efforts of Search Engine Optimization (SEO) and Pay-Per-Click (PPC) management.  We will help you stay ahead of the competition and save you time by attracting the right visitors that are actively looking for vehicle information.

Service Overview Search Engine Optimization The process of improving a web page and/or a website so that it ranks higher in search engine results for targeted keywords with the ultimate goal of generating more revenue from the website. Identify your current online presence, ranking & performance SEO keyword analysis/research Meta Tag generation and development (Geographically specific) SEO Content Development SEO <ALT> tag creation Each site will be optimized around its local business area Submissions to directories and Google Local Submissions to top three search engines (Google, Yahoo & MSN) Competitive research SEO site map included Updates to selected web pages Assigned Account Manager Create vehicle specific inventory pages with text links to help organic rankings Pay-Per-Click Management The process of buying and managing a paid advertising campaign on a search engine.  It involves selecting targeted keywords, writing ads, allocating a budget, and analyzing performance. Full set-up with major search engines (Google, Yahoo and MSN) Create keywords that target your site's audience, will include make, model, year of vehicle.  Also will include parts, service and used vehicle campaigns Portfolio maintenance, positioning and bidding with the search engines Provide detailed traffic keyword reports Track lead forms Monthly analytics reports Direct traffic to specific vehicle landing pages to generate quality leads Set a radius around each dealership to attract targeted leads

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